Advocating in the Age of COVID: Best Practices

By: Cornerstone Government Affairs

As you manage how meetings have changed in the age of COVID-19, consider these best practices as you connect with policymakers in the age of COVID-19:

Before the Meeting

  • Email materials that you will use during the meeting, such as one-pagers, one day in advance. Make sure you have the materials handy during the meeting so you can resend them if necessary.
  • Know your technology. Especially with video, different platforms have different features. Do a test run with your team so everyone feels comfortable.
  • Establish your speaking order. Interruptions are the bane of socially distanced meetings, especially by phone. Limit them by planning ahead and knowing who will speak when.
  • Join the video/call a few minutes before the meeting is scheduled to begin to work out any technical issues.
  • Seek explicit permission from the official or staffer with whom you are meeting if you want to record the call or video.

During the Meeting

  • Begin by having everyone introduce themselves. It’s basic etiquette and also serves as a sound check.
  • Be present. It’s easy to get distracted when you’re not meeting face to face. Distance yourself from pets, children and any phone or computer screens that aren’t necessary for the meeting.
  • Mute yourself when you’re not speaking and remind others to do the same.
  • Remember to state your name each time you begin to speak.
  • Get to the point and keep the meeting short. There are no more handshakes, no more settling into seats around a table. If your typical in-person meeting lasted about 20 minutes, plan on 15 minutes for your typical phone/video meeting.

Special Tips for Phone Meetings

  • Use a script! No one can see if you’re reading from a computer screen or piece of paper, so use that to your advantage. Script out “asks” and answers to difficult questions. Use a script to facilitate smooth transitions between speakers.
  • Make sure you don’t sound scripted. Read your script aloud to yourself first. If it doesn’t sound natural, rewrite and keep practicing.
  • You won’t have the benefit of body language or nonverbal cues on the phone. Try to maximize engagement by avoiding long monologues and building in occasional breaks to ask if the staffer has any questions. If you’re using a script, designate in writing where to take a pause.

Special Tips for Video Meetings

  • Use basic tricks of the trade to present yourself in the best possible way visually:
  • Raise your webcam to eye level
  • Light your foreground, so your face is not silhouetted
  • Don’t be Will Reeve; wear pants
  • If using a virtual background, it should strike the appropriate tone
  • If using a physical background (such as a home office), remove anything distracting or use the “blur” feature available on some platforms
  • Keep it simple, and don’t use more technology than you need. You probably won’t use many features built into video conferencing platforms in most advocacy meetings with staffers or elected officials. Know what you want to say and who will say it, and stick to your plan.

Staffers may prefer to talk by phone rather than video. Don’t take it personally. Elected officials, on the other hand, may prefer video. Traditional retail politicking is more challenging these days; video is the next best thing. Either way, be gracious. These are new and trying times for everyone, and elected officials’ offices are juggling countless asks and constituent needs while adjusting to this new normal. Be sure to thank them for their time and attention.

July 24, 2026
July 24, 2026, Atlanta, GA - Georgia Life Sciences applauds Congressman Rich McCormick (R-GA) for introducing the Biotechnology Diplomacy Leadership Act , legislation designed to strengthen America's leadership in biotechnology by establishing a senior biotechnology leadership position within the U.S. Department of State. As biotechnology continues to drive breakthroughs in healthcare, agriculture, advanced manufacturing, and national security, the United States must remain a global leader in innovation while strengthening strategic partnerships with allies around the world. The proposed legislation recognizes biotechnology as a critical component of U.S. economic competitiveness and foreign policy and would help ensure that the federal government is well positioned to advance these priorities internationally. The legislation also reflects recommendations from the National Security Commission on Emerging Biotechnology , which called for a more coordinated national approach to advancing biotechnology and protecting U.S. leadership in this strategically important sector. "Georgia is home to one of the nation's fastest-growing life sciences ecosystems, and policies that strengthen America's global biotechnology leadership directly benefit innovators, researchers, manufacturers, and patients," said Maria Thacker Goethe, President & CEO of Georgia Life Sciences. "We appreciate Congressman McCormick's leadership in recognizing biotechnology as both an economic engine and a strategic national priority." Georgia Life Sciences looks forward to working with policymakers at both the federal and state levels to advance policies that foster innovation, strengthen the U.S. bioeconomy, and ensure America remains the global leader in biotechnology.
July 21, 2026
Georgia Life Sciences names Renee Martin, Ph.D., to lead its Teacher Training Initiative, advancing educator workforce development and Georgia's future life sciences talent pipeline.
July 17, 2026
FOR IMMEDIATE RELEASE  July 16, 2026 ATLANTA, Ga . – Eighteen Georgia high school agriscience teachers recently participated in a hands-on plant tissue culture training at Cedar Shoals High School in Athens, equipping educators with biotechnology skills and classroom resources that will expand access to experiential STEM learning for students across the state. Hosted through a partnership led by Georgia Life Sciences (GLS), the workshop was facilitated by Julie Throne, Agriscience Teacher, FFA Advisor, and CTAE Department Chair at Cedar Shoals High School. Participants received practical instruction in plant tissue culture techniques using newly developed portable tissue culture kits generously donated by California-based Athena Ag. Plant tissue culture is a foundational biotechnology technique used in agriculture and plant science research to propagate plants under aseptic conditions. By incorporating these concepts into agriscience classrooms, educators can provide students with hands-on experiences that introduce biotechnology while building technical skills relevant to careers in agriculture and biotechnology. As part of the workshop, each participating teacher received two complete plant tissue culture kits to take back to their school, enabling students throughout Georgia to engage in laboratory-based biotechnology activities and explore emerging career pathways in the life sciences. "Providing educators with access to industry-relevant training and classroom resources is one of the most effective ways to inspire the next generation of Georgia's life sciences workforce," said Maria Thacker Goethe, President & CEO of Georgia Life Sciences. "Through partnerships like this, we're helping teachers bring real-world biotechnology into their classrooms while expanding opportunities for students to discover careers in one of Georgia's fastest-growing industries." The training is part of Georgia Life Sciences' broader Teacher Training Initiative, a statewide workforce development program that equips middle and high school educators with the knowledge, tools, and industry connections needed to deliver hands-on biotechnology instruction. Through strategic partnerships with industry, education, and nonprofit organizations, the initiative continues to strengthen Georgia's talent pipeline by connecting classroom learning with real-world workforce opportunities. Georgia Life Sciences extends its appreciation to Julie Throne for leading the training and to Athena for its generous donation of classroom kits, helping expand access to biotechnology education for educators and students across the state.
MORE POSTS